Gary Bird

Founder & Managing Partner at SMC National

Gary Bird is a compulsive entrepreneur and passionate marketer. He founded and lead the dental marketing agency SMC National Inc., which uses a data-heavy approach to help their clients grow. Aside from partnering with clients for maximum growth, he offers free Mastermind classes to help others in our industry as well as entrepreneurs in the general business industry. He is a veteran conference speaker who spends his free time serving in several ministries with his local church and giving world-wide.

Catch My Session:

Friday

August 23 | 3pm-4pm

Dentist Vs. Goliath: Leveraging a $5K Budget to Compete With $50K DSO Titans

Session Overview:

Join our workshop to master strategic planning and operational optimization for DSOs. Gain in-depth insights into market trends, operational challenges, and competitive strategies. Learn how to segment the market, implement effective recruitment and compliance strategies, and enhance patient management—all on a budget. Discover how to outmaneuver larger, high-spending industry titans and drive your DSO's growth.

Key Takeaways

Unprecedented Market Growth: Understand the projected doubling of the DSO market size, highlighting significant growth opportunities and how to capitalize on them.
Operational Excellence and Efficiency: Learn to optimize key operational areas like recruitment, compliance, data utilization, and technology, driving efficiency and scalability in your DSO.
Strategic Competitive Positioning: Discover how smaller DSOs can leverage agility and personalized care to outmaneuver larger competitors, using innovative marketing techniques and tools to close operational gaps and thrive in a competitive landscape.